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You opt for style and not for conventions and you love the unexpected? Why not show it? With a BMW that matches your preferences exactly. Accentuate your character in an exclusive way with BMW Individual – with an exciting paint finish, impressive full leather upholstery and high-quality details. Stand out from the crowd and create individual style accents on the exterior and in the interior of your vehicle. Add your very own unique touch to your vehicle with around 150 different paint finishes – from Macao Blue to Java Green, from Fire Orange to Frozen Black, from matt to metallic. All finishes inspire with their depth of colour, perfect brilliance and first-class quality. And should we not have your dream colour, your BMW dealership would be glad to check whether your individual colour requests can be realised.
Explore a selection of unique special paint finishes covering all model series that allow your vehicle to impressively stand out from the crowd.
BMW X3 M50 xDrive: Energy consumption, combined WLTP in l/100 km: 7.7–8.3; CO2 emissions, combined WLTP in g/km: 175–189
BMW M3 Competition Sedan: Energy consumption, combined WLTP in l/100 km: 9,9 - 9,7; CO2 emissions, combined WLTP in g/km: 224 - 220
BMW M4 Competition Coupé: Energy consumption, combined WLTP in l/100 km: 9.8; CO2 emissions, combined WLTP in g/km: 224–223
BMW M2 CS: Energy consumption, combined WLTP in l/100 km: 10; CO2 emissions, combined WLTP in g/km: 226
Make a stylish statement: give your BMW 7 Series a distinctive presence with exclusive two-tone paintwork. Select the colour of your choice for the lower half of the body and combine it with an impactful contrasting colour for the upper section of the vehicle. The precisely positioned Coach Line acts like an intricate signature separating the two colour sections from each other. It is meticulous craftsmanship that gives this paintwork its special quality: careful masking and manual polishing that combine to produce a perfect seamless finish.
Make your BMW even more eye-catching: with matt paint finishes from BMW Individual. They emphasise the athletic and powerful design language of your vehicle with authority while at the same time giving it an ultra-modern look. And the best part of all: matt paint finishes showcase the thrilling interplay between precisely sculpted surfaces in nearly all lighting conditions – and, in doing so, create maximum expression in every detail.
BMW i7 M70 xDrive: Energy consumption, combined WLTP in kWh/100 km: 19.6 - 18.5; Electric range, WLTP in km: 589 - 624
Express your individual style with immaculate BMW Individual upholstery, thus turning the interior of your BMW into an exclusive and equally personal statement. And the best part of all, BMW Individual offers you an impressively wide choice of materials, colours and combinations. From particularly sporty, elegant and luxurious, to monochrome or bicolour, with subtle contrasting seams or characterful contrast stitching. This lets you design your BMW to your own specifications, right down to the finest detail.
Experience the inimitable, uncompromising perfection that makes the BMW Individual upholstery options an expressive statement and an overall work of art for all the senses.
Pure comfort exclusively in the BMW 7 Series with precious BMW Individual Leather/Wool-cashmere combination. It not only fascinates with its extremely soft texture, but is also ideal for use in the interior of your BMW thanks to its durability and long-lasting properties.
Make a very exclusive, sporty or sophisticated statement in the interior of your BMW with impressive BMW Individual interior trims. Choose from the wide range of finishes to suit your individual taste and match the character of your vehicle. They are all made from the finest materials, are perfectly crafted and will impress you with their outstanding finish.
The more than 25-year history of BMW Individual has a wealth of highlights. In Garching near Munich, the home of BMW Individual Manufaktur, numerous internationally unique editions and special models have been created during the last quarter-century. Fully in keeping with the motto: Inspiration is everywhere, the limit is your imagination!
A maximum amount of sporty individuality: the products from BMW M Performance Parts are derived from motorsports without exception and offer you uncompromising quality, a special aesthetic and dynamics in perfection. They allow you to add genuine motor racing character to your BMW.
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BMW X3 M50 xDrive: Energy consumption, combined WLTP in l/100 km: 7.7–8.3; CO2 emissions, combined WLTP in g/km: 175–189
BMW M3 Competition Sedan: Energy consumption, combined WLTP in l/100 km: 9,9 - 9,7; CO2 emissions, combined WLTP in g/km: 224 - 220
BMW M4 Competition Coupé: Energy consumption, combined WLTP in l/100 km: 9.8; CO2 emissions, combined WLTP in g/km: 224–223
BMW M2 CS: Energy consumption, combined WLTP in l/100 km: 10; CO2 emissions, combined WLTP in g/km: 226
BMW i7 M70 xDrive: Energy consumption, combined WLTP in kWh/100 km: 19.6 - 18.5; Electric range, WLTP in km: 589 - 624
The stated values are based on the mandatory WLTP measurement procedure. The real life values depend on various factors, e.g. cargo weight, driving style, route, weather conditions, auxiliary electrical consumption (including air conditioning), tires, battery state of health.
Performance data of petrol engines apply to vehicles using RON 98 fuel. Fuel consumption data apply to vehicles using reference fuels in accordance with EU Regulation 715/2007. Unleaded RON 91 and higher with a maximum ethanol content of 10% (E10) may also be used. BMW recommends RON 95 fuel. For high-performance automobiles, BMW recommends RON 98 fuel.
Official data for fuel consumption, CO2 emissions, power consumption and electric range was determined in accordance with the prescribed measuring procedure and corresponds to European Regulation (EC) 715/2007 in the applicable version. For ranges, data determined as per WLTP takes into account any optional equipment (available on the German market in this case). For vehicles that have been newly type approved since 1 January 2021, only the official data according to WLTP exists. In addition, NEDC values are deleted from the certificates of conformity as of 1 January 2023 by EC regulation 2022/195. For more information about NEDC and WLTP measuring procedures visit www.bmw.com/wltp
Further information about fuel consumption and official model-specific CO2 emissions of new passenger cars can be found in the "Guideline for fuel consumption, CO2 emissions and electric power consumption for new passenger cars", available free of charge at all points of sale, at the Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen, Germany, and under https://www.dat.de/CO2/.
All technical data are indicative only and varies as per market and configuration. For more information, please check with your local dealer for all fuel consumption and CO2 emissions.