Beyond The Bling: Finding Freedom In Your Own Skin

Cheryl Tay’s life is a testament to empowerment and the freedom to make choices that resonate with her values. Through her body positivity movement, Rock the Naked Truth, she inspires others to look beyond the surface, embracing the inherent worth of their bodies. “Empowerment, to me, is the power to choose,” Cheryl reflects. “It’s not just about having the prettiest clothes or the perfect figure—it’s about loving freely and choosing your path. I’ve been fortunate enough to make the choices I desire, both in my career and personal life.”

A Symbol of Unique Love

Cheryl’s collaboration with MADLY Gems is a deeply personal chapter in her journey. Her wedding bands, designed with a unique emblem crafted by her partner, Grace, are a tribute to their love story. This emblem, first painted on a bicycle, symbolises their shared journey. When it came time to design their wedding rings, Cheryl knew that MADLY was capable of capturing their vision. “The ring is more than just a symbol of our love. It’s crafted with such precision, it’s truly beyond expectations,” she enthuses. Her bespoke MADLY ring is a reflection of the unique bond she shares with Grace—a symbol as beautiful as it is meaningful.

A Visit to the BMW Eurokars Experience Centre

Cheryl’s journey took a new turn when she visited the BMW Eurokars Experience Centre, a state-of-the-art facility showcasing the latest BMW innovations. As she wandered through the BMW Experience Centre, Cheryl was captivated by the range of vehicles on display, each one embodying the commitment BMW has to luxury, performance, and sustainability.

She took her time, learning about the different models, test driving a few, and considering how each might fit into her life. The variety of cars, from high-performance sports models to cutting-edge electric vehicles, offered Cheryl a glimpse into the future of driving—a future where thrill and responsibility go hand in hand.

Cheryl had always been curious about the BMW iX3, and when the opportunity finally came to test drive it, she knew it was a perfect fit for her advocacy of sustainable living. Experiencing the iX3, with its seamless blend of luxury, performance, and eco-friendly technology, allowed her to see how it aligns with her values. 'Driving the iX3 feels good because I know I’m doing my part for the environment, without compromising on the driving experience BMW is known for,' she says.

Driving Change with the BMW iX3

As a passionate advocate for sustainable living, the BMW iX3 is a natural extension of Cheryl’s values. She emphasises that driving an electric vehicle (EV) is a simple yet powerful way to contribute to environmental conservation. “Some people feel they can’t make a difference, but I’m not asking for drastic changes. It’s about adapting your lifestyle and making small adjustments, like driving an EV.”

Cheryl’s experience with the BMW iX3 has been nothing short of extraordinary. “Driving the iX3 feels good because I know I’m making a positive impact. And the drive is still pure BMW,” she says, dispelling any doubts about EV performance. For Cheryl, the iX3 represents a commitment to a sustainable future without sacrificing the exhilarating driving experience BMW is celebrated for.

Together, BMW Eurokars Auto and MADLY Gems are championing a movement that celebrates empowerment, resilience, and the unique journey of every woman.